In September 2015 we took delivery of our 5th car through the BMW European Delivery Program.
Our adventure all started at BMW Welt in Munich, Germany.
Getting there is easy.
From the Munich airport, take the S-Bahn S8 train towards Marienplatz.
Get off at Marienplatz and transfer to the U-Bahn U3 train and get off at Olympiazentrum. The trip takes about 50 minutes.
Go up the escalator and you’ll see the roofline of the Welt as you come up to ground level.
After we checked-in at the Premium Lounge, we went to the cafe for a complimentary breakfast until our appointment time.
Why would you do that?
How on earth do you make all those arrangements?
Isn’t it really expensive?
These are the questions we get every time this topic comes up in conversation. The good news is the answers are easy.
Why? It’s an Adventure!
Meeting your new car for the first time at the BMW Welt is very cool.
The BMW staff will plan a full day of VIP factory tours and wining and dining you before introducing you to your car.
How? They do Everything.
To the customer, the process is nearly identical to placing an order for US delivery.
Insurance? Licensing in Europe? It’s all included in the program.
Dropping the car off when you’re ready to come home? Choose from 12 drop-off locations in major cities throughout Europe.
Transport to the port? Shipping to the US? Marine cargo insurance? US Customs duty and clearance? Transport to your local dealer?
ALL of this is included in the program!
The whole process is easy, well organized and, best of all, provided to you at no additional cost.
How much? It’s Cheaper!
Many of the European auto manufacturers have similar programs – Mercedes Benz, Audi, Porsche, Volvo. Over the years, these companies have found that this type of buying experience is a powerful marketing tool.
So it’s not just a different way to take delivery of your new car, for BMW in particular it is a powerful incentive program.
Using these incentives, we save about 15% off the sticker price of the car.
Combining European Delivery with leasing is even more dramatic, reducing the depreciation amount (the part of the car you actually pay for in a lease) over 3 years by nearly 37%!
So, why not?
Fun, easy and cheaper! What’s not to love? Make it a romantic getaway, or bring the kids and make it a family vacation.
The car, as fun as it is, is inconsequential in the end. It’s just more of the stuff we accumulate too much of.
But the experience? That’s everything.
The European Delivery Program is nearly identical to placing an order for US delivery.
The biggest difference is it’s a lot more fun!
Check out our other European Delivery Adventures HERE.